Have You Heard about Google My Business?

Google My Business is the new Google platform for creating, managing, and monitoring local business listings. It is a great place to start for Quad State companies that are just getting started on the web; but it is also becoming the primary, single dashboard for businesses that previously used Google+ Local and Google Places for Business.

If you claimed and verified your business listing on one of the previous platforms, the information will likely have been automatically imported into Google My Business. It’s still a safe bet, however, to verify to make sure everything did transfer over correctly. If not, spend a few minutes getting it right and correct inaccuracies and eliminate duplicates as soon as possible.

One of the major benefits of the service is that businesses will no longer have to update their information multiple times across different Google properties.

“Google My Business” will assist you in connecting to more local consumers. It doesn’t matter if they are looking with organic search, on Maps, or on Google+. This is a really quick way to ensure your business shows up across the board. The end result will be that you will eventually have more visibility and exposure.

“Google My Business” does not cost anything. It is intended to assist Google in bringing more business owners under the Google umbrella. Its various tools and rich features make it easy for companies to manage their Google-related online properties from a single location.

Using “Google My Business”, you can:
• Manage your business listings for Google+, Maps, and Search
• Upload images, graphics and videos related to your business
• Network and interact with as well as share content with followers on Google+
• Monitor and respond to customer reviews from across the web
• Initiate and maintain AdWords Express campaigns
• Access Insights reports and analytics for Google+ and YouTube

“Google My Business” will help you understand how consumers are discovering your business, what they click on, and other interesting features that will give you the insight you need to grow your business.

You can access the “Google My Business” platform with your desktop computer or through an IOS or Android app from a mobile device. Google+ Local and Google Places were never compatible with mobile devices, so this is a major enhancement that makes managing your local listing even more convenient.

“Google My Business” is a straightforward platform that does not require any specialized knowledge to use. If, however, you don’t have the time to sign-up or maintain your profile on “Google My Business”, seek the help of a skilled professional that can ensure your listing is fully completed, claimed, and optimized.

As you well know, most consumers today are going online to search for local products and services. This is one of the most effective ways to put your business and brand right in front of these active leads.

I hope you will find the following info-graphic helpful in using “Google My Business”.

Google My Business Info-Graphic

All About Google My Business

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